BRAND STRATEGY ACCORDING TO GRAFFITY

An idea is not creative if it is not strategic !!

Reasoning

The creation of brand name is complex and requires specific expertise; from the definition of the specifications to the final nominations of names. It must be a reflection of the overall personality of an organization, a product or a service. The brand is so intimately linked to the organization, product or service on which it depends, that its successes (or failures!) Necessarily relate to the activity of the company. In a very competitive environment, the brand will fully play its identity role.

INTERVENTION

We work on the research and the creation of brand name (Naming), the definition of your brand strategy, with a discourse in line with your philosophy, adapted to your audience, differentiating against your competitors and creator Value, it will be the guarantor of your success. For this, we apply a simple and proven methodology:

  • Competitive analysis
  • Analysis of your targets
  • Identification of the means of competitiveness
  • Strategic recommendations
Result

Risk of success.

As with failures it is necessary to implement a plan of coordinated actions to achieve this goal. This is the marketing strategy. And that's our job.




Some examples of our achievements ...
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