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    CNEA

    Artistic direction, creation of visual identity with graphic charter

    Project 2019

    This logo built from the acronym CNEA fits into a virtual rectangle evoking balance and strength of this institution who wants to promote the image of Morocco abroad ... to follow

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    Ministry of Economy and Finance

    Artistic direction, creation of visual identity with graphic charter

    Project 2019

    Graffity has created the visual identity and branding of Foundation of the ministry, working for several months on the essence of the project. Our position in the face of such a challenge has been to detach visual commonplaces around an institutional image ... to follow

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    Baya House of beauty

    Visual identity creation

    Project 2019

    We intervened on the whole of the preliminary branding at the launch of the new Baya brand: graphic chart, collection of pictograms, graphic standards, signage board ... to follow

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    Domaines Shama

    Visual identity creation

    Project 2019

    We have been asked to redesign the visual identity of the domain. We capitalized on a typographic logo, entirely designed for the occasion, simple and elegant, but with subtle details ... to be continued

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    Calirra Jewelry

    Visual identity creation

    Project 2018

    Graffity was commissioned to design a new visual identity for this Paris-based company. We opted for a simple and modernist language, based on the historical forms of diamond and on the ideas of precision. The new typography is built around a monogram thus forming a graphic identity sign.

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    Grohe

    Artistic Direction, UX-UI

    Project 2018

    Launch of the Grohe Middle East campaign in partnership with PUBLICIS PARIS

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    Mahaj Shopping Center

    Direction artistique, création et réalisation du dossier de presse

    Project 2018

    On the basis of the logo, we have developed in unison the universe graphics, color, visual and verbal Mahaj Center, to end on a design mixing vivacity, assurance and cheerfulness, it allows to vary the tone according to the supports. The new baseline of the brand

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